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Think You Can’t Write a Book? Here’s Why You’re Wrong (And What to Do About It)

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Brac Wardlaw

3 Min Read

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Have you ever caught yourself thinking, “I should write a book about this,” only to push the thought aside because it seems too complicated? You’re not alone. Many professionals believe writing a book is an overwhelming task reserved for “real writers.” But here’s the truth: with the right approach, anyone with expertise can become a published author.

Want the Truth About Writing a Book? It’s Not What You Think

Let’s break down the mystery of book writing and publishing, showing you why it’s more achievable than you might think.

The Old Way vs. The New Way: Why Most “Expert Advice” About Writing Books is Outdated

Traditionally, writing a book meant spending countless hours staring at a blank screen, dealing with writer’s block, and going through multiple drafts over many months. Most experts spend 6-12 months just writing their first draft, followed by several more months of revisions. Between research, outlining, writing, and editing, a book could easily take up to two years to complete. It’s no wonder so many experts never start their book – who has that kind of time?

“The traditional approach to book writing is outdated. Modern methods can help you complete your book in just a fraction of the time.”

But there’s a smarter way. Instead of writing everything from scratch, modern publishing approaches use conversation-based methods to capture your knowledge. Think about it: you already talk about your expertise every day with clients and colleagues. What if you could turn those conversations into a book? With structured interviews and professional support, your expertise can be captured in just a few focused sessions, typically 60-90 minutes each.

4 Book-Writing Fears That Are Holding You Back (And How to Crush Them Today)

“I’m not a writer!”

Good news – you don’t need to be. Your expertise is what matters, not your writing skills. Professional editors can help shape your ideas into engaging content while keeping your unique voice. Just like you’d hire an accountant for your taxes or a lawyer for legal matters, you can work with publishing professionals who handle the writing and editing aspects of your book.

“I don’t have time!”

Writing doesn’t have to take months or years. With structured interviews and professional support, you can share your knowledge in just a few focused sessions. The rest – transcription, organizing, editing, design – is handled by experts while you continue focusing on your business or practice.

“My ideas aren’t good enough!”

If you’ve helped clients or solved problems in your field, your ideas are valuable. Remember, what seems basic to you might be revolutionary to someone else. Every day, you’re solving problems and sharing insights that others would pay to learn. Your experience matters, and your perspective is unique.

“I don’t know where to start!”

That’s why having a system matters. With professional guidance, you get a clear roadmap from idea to published book. The process is broken down into manageable steps: planning sessions, content interviews, editing reviews, and publication preparation. Each step builds naturally on the previous one, making the journey clear and achievable.

Transform Your Experience into Stories That Sell—No Writing Required

Your book isn’t just about facts and information – it’s about sharing experiences that readers can connect with. Think about:

  • Client success stories that demonstrate real-world results
  • Challenges you’ve overcome and the lessons learned
  • Mistakes you’ve made and how others can avoid them
  • Behind-the-scenes insights from your professional journey
  • Step-by-step breakdowns of your problem-solving process
  • Case studies that show your expertise in action

“Stories are the bridge between your expertise and your reader’s understanding. They transform complex ideas into memorable lessons.”

The Bottom Line

Remember, writing a book isn’t about creating a masterpiece of literature. It’s about sharing your expertise in a way that helps others while building your authority in your field. With the right support and system, you can create a professional book that serves your readers and grows your business.

When You’re Ready, Here’s 3 Ways We Can Help You:
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Get Your Book Published

Already written your manuscript? Turn that manuscript into a book with a professionally edited and published book.

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Claim Your Expert Status
Turn your years of expertise into a high-quality professionally published book you can use to create leads and conversations.
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Strategic Distribution and Marketing Support
Reach wide audiences through global distribution channels, both digital and print. Our marketing strategies include leveraging your characters and content to help grow an audience for your message.
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