2%

The Financial Impact of Publishing: It’s Not Just About Book Sales

Image
Brac Wardlaw

2 Min Read

Image

Publishing a book can transform your business and income opportunities – but not in the way most people think. Here’s the inside story of how authors really build wealth through publishing.

Here’s What Most Authors Don’t Tell You About Book Sales

Most non-fiction books sell between a few hundred and a few thousand copies, generating modest direct revenue. But that’s not where the real value lies. Your book is actually a powerful business card that opens doors to much bigger opportunities.

The Real Gold Mine? It’s Not What You Think

Think of your book as the foundation of a much larger business empire. Here’s how successful authors turn their books into substantial income.

Speaking Gigs? That’s Just The Beginning

Your published status can command premium fees through:

  • Keynote speeches at corporate events
  • Industry conference presentations
  • Corporate training sessions

Want Premium Clients? Your Book Opens That Door

“Your book instantly boosts your credibility, allowing you to command premium rates and attract high-value clients.”

Your author status enables you to:

  • Raise your consulting rates significantly
  • Offer VIP consulting days
  • Create high-ticket programs
  • Secure monthly retainers

Here’s Where The Big Money Lives

Leverage your book into:

  • Mastermind groups
  • Online courses
  • Group coaching programs
  • Certification programs

Corporate Work: When The Real Checks Start Rolling In

Being an author opens doors to:

  • Company-wide training programs
  • Strategic consulting projects
  • Advisory board positions

Watch One Success Create Another

Each opportunity leads to more opportunities:

  • Speaking engagements lead to consulting contracts
  • Consulting clients refer you to their network
  • Your book creates a snowball effect of success

Your Business Will Never Look The Same

Key Business Transformations:

  • Shorter sales cycles (40-60% reduction)
  • Higher-quality leads
  • Less resistance to premium pricing
  • More inbound opportunities
  • Stronger partnerships

The Numbers Don’t Lie (And They’re Pretty Sweet)

Typical Financial Impact:

  • Initial investment recovered within 3-6 months
  • Business revenue increases 2-5 times over five years
  • Marketing costs decrease by 30-50%
  • Client acquisition becomes faster and easier

Your Book Keeps Making Money While You Sleep

Additional revenue streams include:

  • Licensing deals
  • Content partnerships
  • Media appearances
  • Brand partnerships

Five Steps to Turn Your Book into a Money Machine

  1. Plan your business model before publishing
  2. Create premium offerings that align with your book
  3. Build marketing systems to leverage your author status
  4. Develop partnerships that amplify your reach
  5. Position yourself for speaking and training opportunities

Playing The Long Game Pays Off Big Time

“While some benefits are immediate, the real power of publishing is in long-term value creation.”

Industry Statistics:

  • 78% of published authors report easier access to high-value opportunities
  • 82% experience less resistance when selling their services
  • 91% see improved access to media and partnership opportunities

Ready to Stop Trading Hours for Dollars?

Publishing isn’t just about adding “author” to your title. It’s about creating a foundation for significant business growth and income expansion.

What’s Really Stopping You From All This?

Consider:

  • What would change if you had a book showcasing your expertise?
  • What doors would open?
  • What rates could you charge?
  • What opportunities would come your way?

What’s the real cost of waiting another year to share your expertise with the world?

When You’re Ready, Here’s 3 Ways We Can Help You:
Image
Get Your Book Published

Already written your manuscript? Turn that manuscript into a book with a professionally edited and published book.

Submit Your Manuscript
Image
Claim Your Expert Status
Turn your years of expertise into a high-quality professionally published book you can use to create leads and conversations.
Schedule a Call
Image
Strategic Distribution and Marketing Support
Reach wide audiences through global distribution channels, both digital and print. Our marketing strategies include leveraging your characters and content to help grow an audience for your message.
Schedule a Call

Get started with WriteWay

Start working together beautifully. See how WriteWay can help your team.