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From “Too Busy” to Published Author: The Truth About Writing Your Book ⏰

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Brac Wardlaw

2 Min Read

An illustration depicting the transformation of ideas into a published book. On the left, a person sits comfortably in a chair with a microphone in one hand and a laptop on their lap, surrounded by floating speech bubbles containing icons like light bulbs, graphs, gears, and charts representing ideas and expertise. On the right, the speech bubbles transform into a tall stack of books, symbolizing the final published product. The background features soft, calming colors of blue, yellow, and purple, with plants and abstract shapes adding a creative and inviting atmosphere.

“I don’t have time to write a book.”

Let’s be honest – if you’re like most successful coaches and consultants, you’re wearing a lot of hats. Between client meetings, business development, and actually delivering results, the idea of spending years writing a book seems impossible.

πŸ“š The Time Myth: What Most People Get Wrong

Most people think writing a book means:
β€’ Spending hours alone with a laptop
β€’ Writing every single day
β€’ Endless rounds of editing
β€’ Years of dedication
β€’ Putting their business on hold

No wonder so many experts never share their knowledge in a book. Who has time for all that?

πŸ’‘ The Reality Check: The 90-Day Truth

Here’s what might surprise you: Most business books don’t take years to create. In fact, many successful expert authors complete their books in just 90 days.

How? They’re not writing – they’re talking.

πŸ“… Your Expertise in Action: It’s Already Happening

You probably:
β€’ Run client meetings
β€’ Give presentations
β€’ Lead workshops
β€’ Answer questions
β€’ Share success stories
β€’ Explain your methods

Guess what? That’s your book content, happening naturally every day.

πŸ—ΊοΈ The Smart Expert’s Publishing Timeline

Here’s what a realistic book timeline looks like:
β€’ Weeks 1-2: Outline and strategy
β€’ Weeks 3-6: Content conversations
β€’ Weeks 7-8: Professional editing
β€’ Weeks 9-10: Review and refinement
β€’ Weeks 11-12: Design and publishing

Total time investment for you? About 12 hours spread over three months.

βš–οΈ Time Investment Comparison

Compare that to:
β€’ One networking event: 3-4 hours
β€’ Writing proposals: 5-10 hours per month
β€’ Social media management: 5-8 hours per month
β€’ Cold calling: 10-15 hours per month

Your book works for you forever. Those other activities? They stop working the moment you stop doing them.

πŸš€ The Hidden Time Savings

Think about what happens after your book is published:
β€’ Less time explaining your process
β€’ Better client conversions
β€’ Faster sales meetings
β€’ Better qualified leads
β€’ Automatic credibility

πŸ’¬ Real Stories, Real Timelines

Meet Tom, a business strategist:
“I thought writing a book would kill my schedule. Instead, I spent six hours in guided conversations, and my editor turned those into chapters. Three months later, I had a book that’s now bringing me better clients than a year of networking ever did.”

πŸ”§ The Smart Way to Create Content

Instead of adding more to your schedule, we capture what you’re already doing:
β€’ Turn client questions into chapters
β€’ Transform presentations into content
β€’ Convert case studies into stories
β€’ Use your natural expertise

⚑ Time-Saving Technology

Modern publishing uses tools like:
β€’ Voice recording apps
β€’ Transcription software
β€’ Professional editors
β€’ Design templates
β€’ Publishing platforms

πŸ’Ž The Real Cost of Waiting

Every month without your book means:
β€’ Missed speaking opportunities
β€’ Lost media exposure
β€’ Fewer high-value clients
β€’ Continued time waste on low-value activities
β€’ Other experts claiming your space

🎯 The Next 90 Days

Picture this:
β€’ Month 1: Share your knowledge in comfortable conversations
β€’ Month 2: Review and refine your message
β€’ Month 3: See your book come to life

⭐ The Only Question That Matters

Instead of asking “Do I have time to write a book?” ask yourself:
“Can I spare 12 hours over the next 90 days to become a published author?”

That’s about the same time you’d spend binge-watching a season of your favorite show.

The real question is: What’s another year of being “too busy” costing your business?

When You’re Ready, Here’s 3 Ways We Can Help You:
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Get Your Book Published

Already written your manuscript? Turn that manuscript into a book with a professionally edited and published book.

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Claim Your Expert Status
Turn your years of expertise into a high-quality professionally published book you can use to create leads and conversations.
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Reach wide audiences through global distribution channels, both digital and print. Our marketing strategies include leveraging your characters and content to help grow an audience for your message.
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